Attract, engage, and inspire your customers with an “Optimize and Socialize” content marketing strategy. Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Companies, large and small, will benefit from the practical planning and creative content marketing tactics in this book that have been proven to increase online performance across marketing, public relations, and customer service. Learn to incorporate essential content optimization and social media engagement principles thereby increasing their ability to acquire and engage relevant customers online.
Optimize provides insights from Lee Odden, one of the leading authorities on Content and Online Marketing.
I spent the past 6 months studying and reading everything I could find on these inter-webs about online marketing and making money online.
After all of the subscribing to and reading a multitude of newsletters and blogs I have come to one conclusion… Most of these experts are all selling the same thing…No, I am not talking about different ways of saying the same thing, I am talking about the very same book or lesson or private forum. Each and every one of them is pushing the very same products via affiliate links.
It must be working for at least some of them because there sure are a lot of people jumping on the bandwagon. Now don’t get me wrong…I am not knocking affiliate links. I use them myself. Look over to the right and you’ll see a whole block of them. But a lot of what I’ve been reading reminded me of the old mail-order come-ons that kept my Dad thinking he was going to make money from home in the 1960’s and ’70’s by buying someone else’s catalogs and plopping his return address on them and just mailing them out to a bunch of addresses he bought from someone else…It never worked.
So for the past week, I’ve been unsubscribing from the newsletters, dropping the RSS feeds, having my email removed from the mailing lists. I did discover a few people in the process that I’ll keep following…But, way too many of the people out there were not useful to me. And…When every “Product Launch” would fill my inbox with tens and tens of emails all with the same offer, it really began to look a lot like just more spam.
So where will this lead me now? Who knows…But as I wander through these webs I’ll keep you informed abiut what I find…